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NYX Professional Hires Scott Friedman as CEO

Toni Ko transitions to chief creative director.

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By: TOM BRANNA

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NYX Professional Makeup has named Scott Friedman CEO. Friedman brings more than 15 years of industry experience to the role, formerly held by Toni Ko who will transition to founder and chief creative director. “We’re very excited that Scott has joined NYX. He is a seasoned CEO with a sterling reputation for improving operational efficiencies and managing growth. We’re looking forward to his leadership and to accelerating our brand’s move to the next level of internati...

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